Monday, 16 January 2012

Review: Jason Wu for Target


It’s finally here! The Lookbook for the new Jason Wu collection for Target has finally been released after many hints and teasers. This will be a review on what I think of the collection and my opinions on it.

    After many successful collections from premier designers for stores such as H&M and Target it came as no surprise that all the designers are jumping on this bandwagon. Previously, Target has had a considerable amount of success with their lines from Missoni, Rodarte and Zac Posen (which I all loved!), so I was thrilled when I found out that Jason Wu would be making a collection for them. After his quick rise to fame from designing Michelle Obama’s inaugural dress, I was hooked on his contemporary and modern looks with his keen eye for detail, beautiful colours and clean lines. 

   This collection definitely did not shy away from that. There is not a single piece from the collection that I don’t absolutely fall head over heels for. His collection consists of beautiful, playful and flirty dresses and skirts along with gorgeous blouses, all perfect for spring. His colour scheme was absolutely flawless as well. He did many looks in pastels, nautical colours and monochromatic black and white. These looks can be easily worn to work or a party by the average woman or even teenagers like myself. You can see examples of this above, where I put together some of my personal favourite looks from the collection. One thing that I am most excited for would be the white blouse with the bow-tie(seen above, far left). It is very hard to find a nice, affordable blouse nowadays that is made properly. I am so excited for it as there are many different ways to wear it, classic with a skirt, edgy with a pair of leather leggings and mod with neon denim or corduroy shorts(I would go with orange or bright pink). Every garment looks extremely well-constructed with ladylike silhouettes and is right on the “clean classics” trend for this spring. And let’s not forget all of the gorgeous briefcase inspired, structured bags that are included too, they are all right on par with the collection and the modern, classic vibe. This collection will be available in all participating Target stores across America with prices ranging from 19.99-49.99$ from Febuary 5th through March 6th. Start making your wish list and saving now girls!


- Victoria xx



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